Media Detective (mD) is a cost effective SaaS solution which identifies when ad breaks occur and where each ad appears without the presence of SCTE-35 or other signaling metadata.
Replace or Skip Advertisements in recorded content.
Time Stamps are available within minutes of the finished recording even for durations >6 hours
Supports all genres of programing including Movies, Local/National News and Sports
As audiences watch TV and video across more screens and platforms, delivering a seamless ad experience can be challenging, given the growing number of ad formats, operating systems, measurement requirements, and streaming formats that must be taken into account. Creating video ad tags for DAI when SCTE-35 is not present has been a show stopper for many video businesses across the M&E sector. Further, when SCTE-35 is present metadata is sometimes less than perfect. To address this problem, the dev. team at CyRes utilized thier patented content identification technology to create Media Detective (mD.)
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